Connect® Master
Break Free From What You Know, To What You Need
Students often struggle to connect concepts to application. Connect® Master breaks free from the constraints of a traditional textbook structure and format and takes students higher, with adaptive questioning and activities that allow them to demonstrate what they know and apply their learning to real-world challenges.
Take Your Students Beyond Knowledge Mastery
- DIGITAL FIRST COURSEWARE
- PRACTICAL ASSESSMENTS
- ADAPTIVE PRACTICE
- INSTRUCTIONAL ALIGNMENT
- INTERACTIVE READER


Digital First Courseware
Connect® Master content is designed for digital use, rather than a static reading experience. Boosting engagement and efficiency while addressing the concern students don’t read.


Practical Assessments
With speech assignments, application-based activities, writing assignments, and more. You have a variety of assessment formats to gauge students’ 21st-century skills.


Adaptive Practice
Adaptive experience with Connect® Master gives students a personalized learning experience, leading to greater efficiency and concept mastery.


Instructional Alignment
Learning objectives, assessments, and instructional content are aligned to ensure instruction directly supports what is assessed.


Interactive Reader
Built around key learning objectives that streamline the essential conceptual information. Key concepts are enhanced through resources that provide an active learning experience.
Hear What Connect Master Authors & Users Have To Say
Explore Our Connect Master Disciplines
- MARKETING
- INTRODUCTION TO BUSINESS
- NON-MAJORS BIOLOGY
- ECONOMICS
- COMPUTER CONCEPTS
- MANAGEMENT
- MANAGEMENT INFORMATION SYSTEMS
- COMMUNICATIONS


Break Free From What You Know, To What You Need
Students often struggle to connect concepts to application. Connect® Master 2.0 Marketing’s customizable content is built with deliberate instructional alignment which provides students with focused instruction and assessments. Master takes students beyond rudimentary knowledge to mastery of foundational concepts through adaptive learning with just-in-time learning resources, paired with practical assessments.


Break Free From What You Know, To What You Need
Students often struggle to connect concepts to application. Connect® Master 2.0 Introduction to Business’s customizable content is built with deliberate instructional alignment which provides students with focused instruction and assessments. Master takes students beyond rudimentary knowledge to mastery of foundational concepts through adaptive learning with just-in-time learning resources, paired with practical assessments.


Theme-based Approach
Connect® Master 2.0 Why Biology? is the first-ever theme-based course that associates biological processes to topics relevant to students’ lives. This approach enables non-majors students to create connections, become more engaged with the content, and make informed decisions as scientifically literate citizens.


Break Free From What You Know, To What You Need
Students often struggle to connect concepts to application. Connect Master Principles of Economics is the first digital-first product that takes students beyond basic knowledge to mastery of foundational concepts through adaptive learning with just-in-time resources paired with practical assessments.
Over 260 topics are anchored with short, engaging, high-quality video and deliberately designed learning resources, homework, assessment and applied learning exercises that can be used standalone to fit any course’s scope, sequence and delivery.


Break Free From What You Know, To What You Need
Students often struggle to connect concepts to application. Connect® Master 2.0 Computer Concepts’ customizable content is built with deliberate instructional alignment which provides students with focused instruction and assessments. Master takes students beyond rudimentary knowledge to mastery of foundational concepts through adaptive learning with just-in-time learning resources, paired with practical assessments.


Break Free From What You Know, To What You Need
Students often struggle to connect concepts to application. Connect® Master 2.0 Management’s customizable content is built with deliberate instructional alignment which provides students with focused instruction and assessments. Master takes students beyond rudimentary knowledge to mastery of foundational concepts through adaptive learning with just-in-time learning resources, paired with practical assessments.


Break Free From What You Know, To What You Need
Students often struggle to connect concepts to application. Connect Master MIS customizable content is built with deliberate instructional alignment which provides students with focused instruction and assessments. Connect Master takes students beyond rudimentary knowledge to mastery of foundational concepts through adaptive learning with just-in-time learning resources, paired with practical assessments.


Break Free From What You Know, To What You Need
Students often struggle to connect concepts to application. Connect® Master 2.0 Basic Course in Communication’s customizable content is built with deliberate instructional alignment which provides students with focused instruction and assessments. Master takes students beyond rudimentary knowledge to mastery of foundational concepts through adaptive learning with just-in-time learning resources, paired with practical assessments.