Economics
Featured Products
Principles of Economics
Robert H. Frank, Ben Bernanke,
Kate Antonovics, Ori Heffetz
2024 Release
Connect® for Economics
McGraw Hill Connect is an award-winning digital learning solution that empowers students to attain better grades and allows instructors to improve course management. Connect Economics provides an adaptive learning tool that help students target what they know and what they don’t know, while end-of-chapter problems provide challenging practice sessions.
Connect for Economics Features
Adaptive Econ Prep
At McGraw Hill, graphing is a scaffolded journey through Bloom’s Taxonomy. Our 3-tiered approach ( Adaptive Econ Prep, Graphing Exercises – Interactive Graphs) builds comprehension, confidence and critical thinking, helping students engage meaningfully.
Adaptive Econ Prep help students gain knowledge and build understanding. Students start strong with truly adaptive modules that level-set graphing, math and econ vocabulary.
Graphing Exercises
At McGraw Hill, graphing is a scaffolded journey through Bloom’s Taxonomy. Our 3-tiered approach ( Adaptive Econ Prep, Graphing Exercises – Interactive Graphs) builds comprehension, confidence and critical thinking, helping students engage meaningfully.
Graphing Exercises help students apply and practice. Students apply what they’ve learned using real graphing tools that encourage active engagement and problem solving.
Interactive Graphs
At McGraw Hill, graphing is a scaffolded journey through Bloom’s Taxonomy. Our 3-tiered approach ( Adaptive Econ Prep, Graphing Exercises – Interactive Graphs) builds comprehension, confidence and critical thinking, helping students engage meaningfully.
Interactive Graphs help students analyze and interpret Economics concepts. Students visualize data, test scenarios and build deeper insight; no memorization required. Selective Interactive Graphs include FRED data.
Econ Reels
Econ Reels, the newest assignment type in Connect for Economics, features media clips from TV shows, commercials and movies with auto-graded questions. These assignments combine entertainment with education making the study of economics exciting and relevant for students!
Why Reels?
• Real-world Relevance
• Instant Assessment
• Flexible Learning
• Comprehensive Coverage
• Innovative Education
Application-Based Activities
New immersive real-life scenarios engage students and put them in the role of everyday economists. Students practice their economic thinking and problem- solving skills as they apply course concepts and see the implications of their decisions as they go. The tool also provides specific feedback based upon student responses for support when it matters most. Each activity is designed as a 15-minute experience.
Connect the Dots Videos
Connect the Dots are short, succinct videos that help bridge student’s gap in understanding for the most challenging course concepts. All videos include closed captioning and are assignable with assessment questions for improved retention.
Available for all Principles of Economics and Survey of Economics titles except Connect Master and Frank.
Connect Master Videos
Connect Master: Economics has over 250 engaging topical videos featuring the authors (Carlos Asarta and Roger Butter) animations and graphs.
Frank Videos
Our Frank titles offer two unique video series. Learning Glass videos provide tutorials for topics where students tend to struggle. Economic Naturalist videos bring economics to life by showing interesting applications of economic concepts. Economics is exciting and all around us!
SmartBook with AI Reader
SmartBook with AI Reader is an adaptive e-reader that personalizes learning to individual student needs, continually adapting to pinpoint knowledge gaps and focus learning on concepts requiring additional study. The AI Reader deepens understanding of assigned concepts, making study sessions more productive and preparation more effective. For instructors, SmartBook tracks student progress and provides insights that guide teaching strategies and advanced instruction, for a more dynamic class experience.
Connect Reports
Connect offers customizable reports on student performance, learning outcomes, at-risk students, and integrates easily with LMS gradebooks.
Connect Master
Connect Master: Economics, the first digital-first approach for principles of economics, is the ideal way to engage today’s students and growing across all different types of course formats- traditional, online, flipped and hybrid.
Authors Carlos Asarta and Roger Butters offer the same core content covered in mainstream textbooks, but instead of lengthy, narrative-driven chapters, content in Connect Master: Economics is organized into over 250 accessible topics, each anchored by an engaging 2-4 minute professionally-produced video and supported by a host of dynamic learning resources.
The result is an immersive experience that is flexible, innovative, and aligned to how today's students learn and obtain information.
